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About IntelliTXT

What is it?
The green links are provided by a product called Intellitxt.  It scans each page for both advertiser key-words and contextual relevancy. If a match is found, a small number of words can be subtly enhanced directly within the page. You will recognize the keywords by the green double underline that distinguishes them from other types of link.

How does IntelliTXT work?
Step 1 - IntelliTXT reads the page and in real-time double-underlines words directly within the content.
Step 2 – The user picks-out a relevant keyword or phrase of interest.
Step 3 - The user must mouse-over a relevant keyword to reveal the ad.

Why is this being done?
Pojo.com remains free to our readers mainly because we want as many people as possible to be able to benefit from all the great content that we have put together. Whilst the site is free to you, we invest time and money in terms of technology and personnel. This is an opportunity for us to cover our costs of staying alive.  ;-)