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BELLEVUE, WA-April 14, 2011-The
Pokémon Company International and Nintendo are
giving Pokémon™ fans the chance to receive a
Secret Egg in
 their
video game like the one Ash gets in an episode
of the hit animated TV series Pokémon: Black
& White this spring on Cartoon Network. The
Secret Egg distribution will take place from
Wednesday, April 27th through
Tuesday, May 31st at Toys"R"Us stores
nationwide. Once the Secret Egg is downloaded,
players of the Pokémon Black Version and
Pokémon White Version video games can
hatch one of three secret Pokémon from the
Secret Egg and raise it for battle!
Like Ash, players must properly care for their
Secret Egg, nurturing it until it hatches to
reveal one of three playable Pokémon for
Pokémon Black Version and Pokémon White
Version, available now for systems in the
Nintendo DS™ family. Then, like Ash, each player
must train the newly hatched Pokémon so it's
battle-ready.
Additionally, after receiving their Secret Egg
distribution at a Toys"R"Us store, Pokémon fans
can purchase a specially marked Pokémon Trading
Card Game: Black & White 2-pack booster
with one of three secret Pokémon promo cards
inside-the same three Pokémon players may
receive when hatching their Secret Egg in the
video games.
Celebrate the brand-new Pokémon video games,
Pokémon TCG expansion, and toys based on the new
Unova region by visiting the special Pokémon
Feature Shop only at Toys"R"Us locations across
the country.
Secret Egg Distribution and Pokémon TCG:
Black & White 2-Pack Booster Details
What:
Visit any Toys"R"Us store in the U.S. to receive
a Secret Egg via digital distribution to hatch
one of three Pokémon in the Pokémon Black
Version or Pokémon White Version
video game.
Where:
Toys"R"Us stores nationwide
When:
Wednesday, April 27th, through
Tuesday, May 31st
How:
Players must have a Nintendo 3DS™, Nintendo DSi™,
Nintendo DSi XL™, or Nintendo DS™ system and
their own copy of the English-language version
of Pokémon Black Version or Pokémon
White Version to receive the Secret Egg
distribution.
For more information about Pokémon and the
Secret Egg distribution, please visit
www.pokemon.com.
About Pokémon
The Pokémon Company International, a subsidiary
of The Pokémon Company in Japan, manages the
property outside of Asia and is responsible for
brand management, licensing, marketing, the
Pokémon Trading Card Game, the animated TV
series, home entertainment, and the official
Pokémon website. Pokémon was launched in Japan
in 1996 and today is one of the most popular
children's entertainment properties in the
world. For more information, visit
www.pokemon.com.
About Nintendo
The worldwide pioneer in the creation of
interactive entertainment, Nintendo Co., Ltd.,
of Kyoto, Japan, manufactures and markets
hardware and software for its Wii™ home console
and Nintendo DS™ family of portable systems.
Since 1983, when it launched the Nintendo
Entertainment System™, Nintendo has sold more
than 3.5 billion video games and more than 577
million hardware units globally, including the
current-generation Wii, the new Nintendo 3DS™
system, Nintendo DS, Nintendo DSi™ and Nintendo
DSi XL™, as well as the Game Boy™, Game Boy
Advance, Super NES™, Nintendo 64™ and Nintendo
GameCube™ systems. It has also created industry
icons that have become well-known, household
names such as Mario™, Donkey Kong™, Metroid™,
Zelda™ and Pokémon™. A wholly owned subsidiary,
Nintendo of America Inc., based in Redmond,
Wash., serves as headquarters for Nintendo's
operations in the Western Hemisphere. For more
information about Nintendo, please visit the
company's website
www.nintendo.com.
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Contact:
David Welch
BENDER/HELPER IMPACT
212-689-6360
David_Welch@bhimpact.com
Brian Reinert
BENDER/HELPER IMPACT
212-689-6360
brian_reinert@bhimpact.com
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