POKÉMON OFFERS REGIGIGAS CHARACTER DISTRIBUTION FOR POKÉMON DIAMOND AND POKÉMON PEARL AT TOYS"R"US STORES NATIONWIDE

Two-Week-Long Wireless Distribution Gives Fans a Special Opportunity
 To Catch This Powerful Pokémon

March 5, 2009 - For the first time, a special version of the powerful Pokémon™ Regigigas™ will be available for distribution to Pokémon® fans at Toys"R"Us stores nationwide. From Sunday, March 8, through Saturday, March 21, Pokémon USA, Inc., and Nintendo of America Inc., will offer players the opportunity to obtain this Level 100 character. During that time, Pokémon fans who bring their Pokémon™ Diamond Version or Pokémon™ Pearl Version Game Card (each sold separately), along with their Nintendo DS™ system, to any Toys"R"Us store in the United States and Puerto Rico will have a chance to add the exceptionally powerful Level 100 Regigigas to their Pokédex.

Who:        All Pokémon fans
What:       Regigigas distribution for your Pokémon™ Diamond Version or             
                  Pokémon™ Pear Version Game Card (each sold separately)
When:      Sunday, March 8, to Saturday, March 21
Where:     Toys"R"Us stores nationwide

This unique Level 100 Regigigas is extraordinarily powerful and comes equipped with dominating attacks such as Crush Grip, as well as special moves Icy Wind, Iron Head, and Rock Slide. Of special note to game players is that this Colossal Regigigas comes with the Held Item Custap Berry and is in a Poké Ball known as the Cherish Ball - a special Poké Ball exclusive to Pokémon distributed at events.

What valuable secret will be unlocked for players when they trade this special Regigigas to the Pokémon™ Platinum Version video game? A trio of Legendary Pokémon - Regirock™, Regice™, and Registeel™ - can be discovered!
These Pokémon cannot be found during normal play in Pokemon™ Platinum Version.

This Regigigas distribution comes just before Nintendo's highly anticipated release of Pokémon™ Platinum Version on March 22, 2009.

For more information, fans can visit www.Pokemon.com.


About Pokémon USA
Pokémon USA, Inc., a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia, which includes licensing, marketing, the Pokémon Trading Card Game, an animated TV series, the Pokémon Trading Figure Game, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 for play on Nintendo's Game Boy™ and has since evolved into a global cultural phenomenon. Pokémon was introduced in North America in 1998 and today is one of the most popular toy and entertainment properties in the world. For more information, visit www.Pokemon.com.

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Contact:
JP Shields
BENDER/HELPER IMPACT
212-689-6360
jp_shields@bhimpact.com

Brian Reinert
BENDER/HELPER IMPACT
212-689-6360
brian_reinert@bhimpact.com

© 2009 Pokémon. © 1995-2009 Nintendo/Creatures Inc./GAME FREAK inc. TM, ®, and character names are trademarks of Nintendo.